
Data-led PMM for AI Website Builder growth
GTM strategy | Channel execution | OKR ownership
Hello 👋
I'm Ieva. A marketer who's spent 12+ years figuring out what makes people choose one product over another. I've led teams, owned budgets, and shipped launches across SaaS, digital wellness, and e-commerce. I work best when the problem is hard, the pace is fast, and the outcome is measurable.


12+
5
Years as CMO / Head of Marketing
Years of Marketing Experience
Questions You May Be Asking Yourself
What makes Ieva a good fit for Hostinger?
I'm curious enough to dig into the data, experienced enough to act on it, and genuinely excited about the product - which means I'll ship fast and actually care about the outcome.
Will she be willing to travel to Lithuania?
I'm based in Riga and happy to travel to Vilnius for key strategic meetings and moments that matter most in person.
Has she worked on a SaaS or software product before?
Yes, at Sonarworks, an audio software product, I led performance marketing across the USA, Europe, Scandinavia, and Australia - reducing CPA by 75% and making email the third-best-performing revenue channel. Before that, at Falcon.io, a B2B SaaS platform, I helped grow inbound sales from nearly 0% to 25% of quarterly revenue. The category is different, the mechanics aren't.
When can Ieva start working at Hostinger?
37-39 days from the moment the contract has been signed.
Contact
melke.ieva@gmail.com
+371 28 79 79 80
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